We Help You Maximize Revenue & Profit On Every Reservation
What We Do & How You Benefit
We constantly track your hotel, your competitors, and your market, then once a month we send you a report that includes detailed analysis and recommended actions
so you can raise room rates and earn more revenue when demand in your area is higher
so you can drop rates to fill rooms when demand is lower
so you can stay competitive in your fast-changing marketplace
so you know what’s working and what needs to be tweaked
Brands don’t offer anything as complete and neither does STAR
because we use proprietary algorithms to analyze and interpret statistics from a wide variety of sources
because we analyze information such as
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current searches and booking trends on popular OTA sites
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types of rooms that guests are looking for – by type of bed as well as by special amenities like in-room sitting areas
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most and least popular days of the week
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rates and booking volumes from your Property Management System (PMS) as well at competitive hotels in your area
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special local holidays, festivals, and celebrations
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approaching weather, notably severe storms like hurricanes and blizzards